A Look at My Work
I’ve worked on different digital marketing projects, from managing social media pages to running Google Ads and Meta Ads campaigns.
Every project has taught me something different. Some helped me understand how customers respond to content, while others taught me how to look at campaign performance and make changes.
This page is where I share the work I’ve been part of, what I did and what I learned along the way.
Ami's Kitchen – The Missing Burger Campaign
Client: Ami’s Kitchen, Mattool, Kannur
My Role: Digital marketing Executive
About the Project
Ami’s Kitchen is a restaurant based in Mattool, Kannur. I worked on a Meta Ads campaign built around an idea called the Missing Burger.
Instead of using a regular food promotion, the campaign used a different idea to catch people’s attention.
What I Worked On
I worked on the Meta Ads side of the campaign, focusing on how the idea could reach people through Facebook and Instagram advertising.
This project gave me experience working on a local restaurant campaign and thinking about how a creative idea can be used in paid advertising.
What I Learned
One thing I took from this project is that a marketing campaign needs more than an attractive design. The message, audience and timing also matter.
It made me think more about how an idea can connect with people before they decide to visit or contact a business.
Eliteweds – Social Media Management
My Role: Social Media Management
About the Project
Eliteweds was my project when I started working in digital marketing field
My work involved managing social media content and helping with the day-to-day activities of the account.
What I Worked On
I created social media posts, scheduled content and responded to messages and comments.
This gave me the chance to understand how a business communicates with people through social media.
What I Learned
This project helped me understand that social media management is not just about creating posts.
Posting regularly matters, but so does paying attention to the people who message, comment or ask questions.
It was one of my first experiences seeing how the work happens behind a business’s social media page.
Skalee – Campaign Management
Company: Skalee
My Role: Digital Marketing
About the Work
At Skalee, I work with a remote team on Google Search Ads and social media campaigns.
Working with different campaigns has helped me understand how businesses use online advertising to reach people who are interested in their products or services.
What I Work On
My work includes managing Google Search Ads, checking campaign performance and looking at areas that need improvement.
I use Google Ads to understand search terms, clicks and other campaign data. When something isn’t working as expected, I look at the numbers and try to find out what needs to change.
I also work with the team on social media campaigns.
What I’m Learning
One thing I’ve learned is that running an ad is only part of the work.
You also need to understand what people are searching for, how the campaign is performing and whether the ads are reaching the right audience.
Working with a remote team has also helped me understand how to manage digital marketing tasks with people in different locations.
Have a Project in Mind?
Need help with SEO, Google Ads or social media marketing?
Tell me a little about your business and what you’re looking for. I’d be happy to hear your ideas and see how I can help.
If you’re looking to improve your website’s visibility on Google, you can also explore my SEO services in Kannur.